Summary
- Pick one audience and one intent (educate | inspire | act | believe).
- Design with Cicero for logic and Story Spine for memory.
- Use objective triad (Do/Why/How) and timebox prep.
- Keep slides minimal; use mask/spotlight on UI.
- Rehearse voice with fono; record; collect feedback; promote.
Method (step-by-step — ordered)
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Scope (2 min)
- Who exactly? If it’s for everyone, it’s for no one.
- Choose one intent: Educate | Inspire | Act | Believe.
- Draft a one-line message: “After this talk, [audience] will [do/think/feel] because [proof].”
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Choose topic with the Venn filter (3 min)
- Intersection of Your Knowledge × Your Passion × Your Perspective.
- Unique angle in one line.
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Objective triad (5 min total; ~1–2 min each)
- Do: The single action you want from the audience.
- Why: Higher purpose to them.
- How (message): Short line that compels action.
-
Cicero’s 6 stages (10–15 min first draft)
5) Exordium — why listen to you.
6) Narratio — what they must know.
7) Divisio — what you want them to think (3 claims).
8) Confirmatio — why believe you (metrics/demos/stories).
9) Refutatio — likely objections + answers.
10) Peroratio — what to feel and do now (CTA). -
Story Spine (5–10 min narrative pass)
- Once upon a time… / Every day… / But one day… / Because of that…×3 / Until finally… / And ever since then…
- Wrap your proof in a mini-story to lock recall.
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Slides and visuals
- One idea per slide. Only essentials.
- For UI/screens: use mask/spotlight to highlight the exact area.
- Build in Canva if faster.
- Add QR code to a micro-form (poll or commitment).
-
Delivery: voice and presence
- Train pitch, tone, pace, pause. Work with your fono on this talk.
- If you freeze, use the mirror trick: repeat last audience words to regain flow.
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Room / tech check (in-person)
- Walk space; seating; slide control path.
- Mic at speaking volume; set max levels; test how voice travels.
-
Remote / recording check
- Stand up; clean background; ring light; lapel mic for steady volume.
- Record rehearsal and final.
-
After delivery
- Promote, cut reels, connect, request feedback.
- Track progress, go to events, keep practice (online OK).
Templates
Objective triad (fill first)
Do:
Why:
How (message):
Cicero outline (prompt)
Exordium: opener + why me
Narratio: 3 bullets of context
Divisio: 3 claims they must think
Confirmatio: proof per claim (metric/demo/story)
Refutatio: top 2 objections → answers
Peroratio: CTA + feeling to leave
Story Spine (drop your plot)
Once upon a time...
Every day...
But one day...
Because of that...
Because of that...
Because of that...
Until finally...
And ever since then...
Objection table
| Objection | Evidence-based reply | Safety rail / pilot |
|---|---|---|
QR mini-form ideas
- “What will you try this week?”
- “What blocks you now?”
- Confidence 1–5 before/after.
Timebox plan (≈30–40 min prep)
- 5 min: Objective triad.
- 10–15 min: Cicero skeleton.
- 5–10 min: Story Spine pass.
- 5 min: Slide skeleton + mask on any UI.
- 5 min: One rehearsal; tweak pauses.
Delivery checklist
In-person
- Imagine audience positions.
- Plan slide changes.
- Set maximum levels; verify audibility at the back.
Remote
- Stand; space behind you; ring light.
- Lapel mic; stable volume.
- Hit Record.
After-action loop
- Publish deck/recording.
- Reel it; post highlights.
- DM connections; ask 2 questions for feedback.
- Log wins and misses; schedule next talk.
One-sentence message examples
- “Public speaking doesn’t have to be scary; take your time and build it up slowly.”
- “Adopt the LATTE script in incident reviews this sprint.”